Episode 14

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Published on:

17th Feb 2026

Behind the Scenes of Local Horse Shows w/Kelly Gannon of CVSJA

What exactly is a local show association and why does it matter?

In this episode, I’m joined by Kelly Gannon, adult amateur rider and volunteer of the Central Virginia Show Jumping Association (CVSJA), to talk about how local horse shows actually run, from costs and volunteers to why they’re critical for young riders and adult amateurs alike.

We cover:

  1. Local vs rated horse shows
  2. What kids learn beyond ribbons
  3. The real costs behind running a show
  4. Why volunteer support matters
  5. What happens if grassroots associations disappear

If you’re a non-horsey horse mom trying to understand the ecosystem you just joined… his one’s for you.

Resources Mentioned

CVSJA

  1. https://www.cvsja.org/
  2. https://www.instagram.com/cvsjashows/

Broke Horse Moms

  1. Join the BHM newsletter: https://www.brokehorsemoms.com/newsletter
  2. Follow on Instagram: https://www.instagram.com/brokehorsemoms
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About the Podcast

Broke Horse Moms
Barn life, horse shows, big decisions, and the price of it all
Broke Horse Moms is the podcast for every muck boot-wearing, Venmo-draining mama raising a kid who rides. Hosted by Angie Trueblood, proud horse mom and founding member of the ‘I thought this was just a phase’ club, each episode brings real talk, expert guests, and fellow horse moms who’ve lived through what we’re still Googling. We cover everything from barn life, budgeting, and decoding show rules and point systems to horse ownership, college riding, and *gulp* what to do if they want to make this a career. It’s a journey filled with learning, laughter, and a few tears, and we’re here for all of it, together. Subscribe and join the herd!

About your host

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Angie Trueblood

Host Angie Trueblood is a podcast strategist and brand partnership expert with over a decade of experience in podcast marketing and sales, where she’s helped hundreds of brands grow through podcasting. Her deep industry knowledge and sales expertise ensure Broke Horse Moms is built not just to resonate, but to convert.

The brand has already gained impressive traction, with over 200 subscribers joining the newsletter in its first 30 days, a clear signal of the demand and connection this audience craves.

A proud horse mom herself, Angie created Broke Horse Moms to spotlight the women behind the scenes, the ones filling water buckets, writing checks, and building barn-family bonds. She brings humor, honesty, and a deep understanding of the community she serves.

Interested in partnership opportunities? Email Angie at angie@brokehorsemoms.com.